Digital Marketing Specialist
What does it all mean? The focus is on the MIT Digital Marketing Course. How can customers be reached? How can conventional and digital media coexist? What separates inbound marketing from outbound marketing? With everything kept simple and doable, this module walks you through the fundamentals. Digital Marketing Principles Developing Objectives for Digital Research Connecting with the Customer through Cultural Research.
Who will learn this course ?
- Those in traditional marketing careers who are looking to update their skillset.
- Marketers working in Management and Senior Management.
- Those who have just graduated and want to hit the ground running and up their skills in digital marketing immediately.
- Entrepreneurs and small businesses owners.
- Anyone hoping to implement an up to date digital strategy for their company.
Syllabus for Digital Marketing:
Outline of Digital Marketing Course:
1Day 1
- Social Media Marketing (We will cover all these topics in depth with live account handling)
- Introduction to Social Media
- The Basics of Social Media Marketing
- How SMM influence SEO Performance?
2Day 2
- Role of Social Media in Business
- Branding, Sales and Marketing on Social Media
3Day 3
- Facebook marketing
- Instagram marketing
4Day 4
- Snapchat marketing
- LinkedIn Marketing
- TikTok Marketing
5Day 5
- Google Ads
- We will cover all the topics in depth with practical sessions
- Google display ads
- Google search ads
- Google video ads – Youtube Ads
- Google Re-marketing
6Day 6
- On Page
- Off page
- Introduction to SEO
- Keywords Research
- WordPress introduction Digital Marketing
- Off Page site Search Engine Optimization: Google place, getting listed, social media site
- On Page Search Engine Optimization: Site navigation, meta keywords, XML & HTML sitemap
- Planning: Creating an SEO campaign
- Search Engine Optimization tools: Google analytics tools
- Digital Marketing Strategy – Tools, guide and plans
- Website Planning and Essentials of Designing Understanding Google Page Rank
7Day 7
- Google Analytics & tag manager
- Google webmaster
- Introduction to Google Analytics
- Introduction to Monitoring and Analytics
8Day 8
- Getting Started with Google Analytics
- Monitoring and Analytics
9Day 9
- Traffic Tracking
- Reduce Bounce and Exit Rate
10Day 10
- AdWords certification
- PPC campaign creation and budget implementation etc…
11Day 11
- Introduction to affiliate Marketing?
- Affiliate marketing campaign
12Day 12
- Affiliate marketing programs
- Affiliate Marketing Strategy- Guide and Tools
Advanced Digital Marketing Course in Dubai:
Advanced SEO Tools:
- Ahref
- Spyfu
- SEMRush
- SEO Spy Glass
- Similarweb
- KwFinder
- SEO Profiler
- RankTrack
Benefits of learning Digital Marketing at Solve Tech Training Institute
- Our experienced professionals are instructing this course.
- Solve Tech provides you the facility to schedule the classes according to your availability.
- Following each session, you'll receive the course material for your own future reference.
- You will receive an internationally recognised certification after completing the course.