Sales and Marketing

Overview of Sales & Marketing Course

Sales and Marketing course is about the strategies the business will use to sell products and services and increase revenue. The sales plan therefore often forms part of the larger marketing strategy.


Sales & Marketing Course is for:

You will learn about much more than just creativity in the sales and marketing course because it is a business-focused subject. You'll discover how to create spending plans, find new clients, access global markets, and choose between pricing and profit.


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Sales And Marketing Course Syllabus

Sales and Marketing Course Modules:

Sales and Sales Management.

1Development And Role of Selling in a Market Background
  • The nature and role of selling
  • Types of selling
  • Image of selling
  • The nature and role of sales management
  • The marketing concept
  • Implementing the marketing concept
  • The relationship between sales and marketing
2Sales Strategies
  • Sales and marketing planning
  • The planning process
3Consumer BehaviorAnd Organizational buyer behavior.
  • Differences between consumer and organizational buying
  • Consumer buyer behavior
  • Factors affecting the consumer decision-making process
  • Organizational buyer behavior
4Sales Technique
  • Sales responsibilities
  • Preparation
5Personal Selling Skills
  • The opening
  • Need and problem identification
  • The presentation and demonstration
  • Dealing with objections
  • Negotiation
  • Closing the sale
  • Follow-up

Marketing And Marketing Management

1Consumer behavior
  • Complex buying behavior.
  • Dissonance-reducing buying behavior.
  • Habitual buying behavior.
  • Variety seeking behavior.
2Managerial Communications.
  • Business Communication skills.
  • B2B,C2C,B2Cetc
  • Consumer perception and strategies
3Forecasting, modeling and marketing strategies
  • Forecasting Techniques
  • Demand And Supply
  • Forecast Model
  • Marketing analysis and strategies.
4New product strategy, branding, and marketing.
  • Name.logo,branding.
  • Brand Positioning
  • Content marketing strategy
5International and multi-national marketing
  • Difference between international and multinational marketing.
  • International marketing management.
  • Global Market Tactics
6Advertising management
  • Process of advertising and selling products and services
  • Basics of Digital Marketing

Benefits of learning Sales and Marketing at Solve Tech Training Institute

  • Our experienced professionals are instructing this course.
  • Solve Tech provides you the facility to schedule the classes according to your availability.
  • Following each session, you'll receive the course material for your own future reference.
  • You will receive an internationally recognised certification after completing the course.

SOLVE TECH STUDENT BENEFITS

Focused Training
Placement Assistance
Lab Support
Expert Trainers
Flexible Timing
Interview Prepration
Hands on Training
Affordable Course Fee