Social Media Marketing

Social Media Marketing

Overview of Social Media Marketing course

Social Media Marketing uses social media and social networks to market a company’s products and services. It allows companies to engage with existing customers and reach new ones as they promote their culture, mission, or tone. Sites like Facebook , LinkedIn, Instagram, Twitter and so on are commonly used to execute social media marketing.

Objective of Social Media Marketing Course
  • What is Facebook advertisement?
  • What is Instagram advertisement?
  • How Facebook Algorithm works?
  • Algorithms
  • Content Marketing
  • Leveraging Facebook Insights for Success
  • Facebook Brand Pages
  • Content Best Practices
  • Interest-Based Targeting
  • Custom-Based Targeting
  • Facebook Ad Structure
  • Pixel setup
  • Custom setting
  • Custom audience creation
  • Targeting custom created audience
  • Conversion tracking based on specific post
  • Post engagement campaign
  • Traffic campaign
  • App installs campaign
  • Video views campaign
  • Lead generation campaign
  • Conversion tracking
  • Intelligence campaign for highest result
  • Facebook Intelligence campaign technique highest conversion
  • Smart campaign for high result with lowest CPC technique.
  • Branding technique campaign
  • Retargeting or Facebook Exchange Understanding
  • Conversion tracking for the custom audience
  • Leveraging custom tracking method
  • Brand awareness campaign Reach campaign
  • LinkedIn Optimization:
  • How to efficiently optimize your LinkedIn profile APPROVED BY:
  • Get the maximum benefit out of it.
  • LinkedIn Change Updates:
  • LinkedIn has changed quite a bit from its early years in
  • Terms of both the interface and what it has to offer.
  • You will learn about these changes
  • How to understand all the new features and effectively use
  • Improving LinkedIn Presence:
  • We will be giving very useful and actionable tips on
  • How effectively use the platform to among the right audience,
  • Retargeting or Facebook Exchange Understanding
  • Enhance business opportunities and market what you offer,
  • Important Etiquettes
  • There is a list of ‘to do’s’ and more importantly
  • Don’t do’s’in the platform that is very important
  • These etiquettes will be visited in detail in the course
  • Network Building:
  • Success of your profile
  • The course will give direction on start building your network
  • How to find leads and business prospects, connect with them
  • Effectively improve your business chances.
  • Improve Company Page:
  • The course will shed insights on how to maintain
  • Professional company page on LinkedIn
  • Efficiently using posts
  • Increase user engagement.
  • LinkedIn Advertising:
  • Using LinkedIn Ads service to improve exposure to a larger
  • Audience and generate sales/business leads.
  • Other Tools:
  • Using all the available tools with the platform to efficiently
  • Effectively boost your Online presence ,improve your business.

Benefits of learning Social Media Marketing at Solve Tech Training Institute

  • Our experienced professionals are instructing this course.
  • Solve Tech provides you the facility to schedule the classes according to your availability.
  • Following each session, you'll receive the course material for your own future reference.
  • You will receive an internationally recognised certification after completing the course.


Focused Training
Placement Assistance
Lab Support
Expert Trainers

Flexible Timing
Interview Prepration
Hands on Training
Affordable Course Fee